Birmingham KBB 2012 exhibition ‘couldn’t come at a better time’ for iKBBI

Rt Hon Brian Binley MP

According to Drew Carter, director of the Institute of Kitchen, Bathroom and Bedroom Installers (iKBBI), next week’s KBB 2012 exhibition at the NEC, Birmingham,(4-7^th March ),‘couldn’t have come at a better time!’

Last summer, iKBBI announced Phase One of its Installation Standards Pledge backed by its patron The Rt Hon Brian Binley MP (pictured here).
Now that the Pledge is up and running and very successful, Carter explains that the institute ‘is virtually ready to move onto the next stage!.’

He says: “We’re really excited to be participating at KBB 2012 as it provides a perfect platform for us to showcase our real values and principles. We look forward to meeting new and existing friends during the show and to really generate both retailer awareness of the iKBBI and its values. We aim to convert and confirm both retailer and corporate memberships at the show.”

There have been various exciting announcements about the Pledge – which is Phase One of five phases – including the impressive news that both Tesco and the John Lewis Partnership have signed up to it. KBB 2012 will be used to broaden awareness of the institute generally and also to attract retailers and educate them to the real, measurable benefits for their businesses if they also sign up to the Pledge.

The plan is for Phase Two  (quite soon after the KBB exhibition) to be the creation of a foundation standard. In fact, something that all participating retailers can agree, build on and make their own.

Later phases of the Pledge are to be targeted at the measurement of the standards, together with independent accreditation of those installers who operate for the retailer.

Over time, the sharing of non-sensitive information is proposed to promote an even greater installation businesses, whilst developing those firms with the willingness to improve and eventually force out the rogue trader!

More information: www.ikbbi.org.uk